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Menahem Golan, 1980
USA/West Germany | Format: 35mm | 86 minutes
Screening hosted by NYC's Apple Super-Fan, followed by post-part at Bar 9 (807 9th Ave at 54th St)!
Move over Rocky Horror, there’s a new midnight cult musical sensation in town, and its name is The Apple! Prophetically declaring that “Life is nothing but show business in 1994,” director (and Cannon Films impresario) Menahem Golan’s futuristic retelling of the Book of Genesis introduces us to wide-eyed Canadian songbirds Alphie (Scottish rocker George Gilmour) and Bibi (Catherine Mary Stewart), whose heartfelt performance at the Eurovision Song Contest thrusts them into the clutches of the nefarious Mr. Boogalow (the great Vladek Sheybal), who plots to take over the world with his mind-controlling BIM music. Featuring so-bad-they’re-incredibly-good songs from Israeli songwriters Coby and Iris Recht—whose command of English was reportedly minimal—and choreography by So You Think You Can Dance’s Nigel Lythgoe, The Apple truly must be seen to be believed. “Hey, hey, hey, BIM’s on the way!”
"The peculiar genius of The Apple is that every time it appears that the film cannot get any crazier, it ratchets up the weirdness to almost indescribable levels. It belongs to the curious subset of movies so all-consumingly druggy and surreal that they make audiences feel baked out of their minds even when they're stone-cold sober." —Nathan Rabin, The Onion A.V. Club